The hansgrohe brand is a leader in innovation, design, and quality in bathrooms and kitchens. We want to make a splash with our products. These concepts are in hansgrohe's DNA and are reflected in our cycling sponsorship commitments.
hansgrohe becomes the sponsor and the team enters the WorldTour as BORA-hansgrohe for the first time. International cycling superstar Peter Sagan is signed to the team and crowned World Champion for the third time in a row.
Peter Sagan wins the Paris-Roubaix cycling monument. As the leader of the points classification, he has the honor of wearing the green jersey at the Tour de France.
Pascal Ackermann wins the points classification at the Giro d'Italia. Peter Sagan wears his seventh green jersey at the Tour de France.
Max Schachmann secures victory at the prestigious Paris-Nice cycling stage race. He also repeats this success a year later.
Jai Hindley wins the Giro d'Italia, the first Grand Tour title for BORA-hansgrohe
Jordi Meeus wins the final stage of the Tour de France on the Champs-Élysées, also known as the unofficial world championship for sprinters.
Red Bull - Bora - hansgrohe: the start of a new era in cycling. New name, new race kit, new bikes - the new look makes it clear: a new chapter in the team's history begins.
After 2019, 2020 and 2021, Primož Roglič wins the Vuelta a España for the fourth time and is crowned the sole record winner of the tour. After the first Grand Tour overall victory at the Giro d'Italia in 2022, this is now the second title for Team Red Bull -BORA - hansgrohe.
